Wrestling With Reality
There was a time when I unhesitantly told people I was six feet, one inch tall. I’m not certain it was ever precisely true, but close enough that the state of Massachusetts had no qualms about listing it on my driver’s license. Today, though, and thanks to the ravages of time, if I were to make the same claim I would be flat out lying. I am, at last count, just under six feet. My 18-year-old son, Jonathan, on the […] Click to read more…
Posted in Expert Positioning, Owning a Niche, Simplifying Your Marketing