Category: Simplifying Your Marketing

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My doctor broke up with me. I got a letter in the mail yesterday in which she explained she has decided to leave private practice and will no longer be treating patients. I assume it had nothing to do with me, although you never know. My standard doctor’s office jokes (Doctor: “Which arm should I use to take blood? Me: “How about one of yours?”) are enough to drive anyone out of the profession. But I don’t mind telling you, this has thrown me for a bit of a loop. I […] Click to read more…

Wautomation

When it comes to houseplants, I am as interested as the next person. Provided, that is, that the next person has basically no interest. I have nothing against our leafy friends, but I rarely notice them. So when my wife, Linda, suggested I get a plant for my new office, I reluctantly agreed – I knew it would be up to me to keep that thing alive. Well, you’ll be pleased to learn it’s been several months now and my office plant is thriving. Recently, however, I ran into a snag: Linda […] Click to read more…

Hard Habit to Brake

“Whatever you do, don’t engage the emergency brake.” That bit of advice came yesterday from Scott, my auto mechanic, when I picked up my car at the end of the day. He said the emergency brake cables were catching. This prevents the brake from releasing completely, which explains why for the past couple of weeks, whenever I began driving it felt like I had a bunch of middle school skateboarders hanging onto the back bumper. Fortunately, Scott was able to free the cable. But he needs to order some parts to […] Click to read more…

Easy Rider

When it comes to exercise, biking is not high on my list. I’m more of a “recreational biker” – I enjoy bopping along on a rail trail at an easy pace, not sweating my way up a steep hill as fast as possible. So when my wife, Linda, suggested we join a ride organized by the nearby Ashland Bike Club this past weekend, I was less than enthusiastic.   However, once again, she was right (I’ve lost count at this point). It was a beautiful day and riding with a group – there […] Click to read more…

The Curse of Knowledge

I was in Croatia and Slovenia last week, celebrating my 30th wedding anniversary. I have no idea where my wife decided to go. I’m kidding; we were there together. Both are beautiful countries with nice people, quality beer, and lots of silent consonants. We had a terrific time. When we arrived in Slovenia’s capital, Ljubljana (pronounced: “Las Vegas”), we had to check into our Airbnb. This was more difficult than anticipated. The problem was that while the apartment owner had emailed step-by-step instructions regarding how to find the lockbox, get the key, […] Click to read more…