Category: Voice/Tone/Trust Building

In Trust We Trust

I bought a new car last week – an all-electric, 2023 Chevy Bolt. I wasn’t really planning on it, but my friend Matt told me he had just bought one and that the car was eligible for a $7,500 federal tax credit. My Ford Focus was more than 10 years old and so the timing seemed right. When it comes to things that most people dread, buying a car is at the top of the list, right up there with public speaking or being trapped in an elevator with Rudy […] Click to read more…

Free Prize Inside

Have you ever owned a supermarket? Me neither. But I am willing to bet that one headache of such ownership is the never-ending challenge of finding and retrieving shopping carts from the parking lot. Even if you manage to keep track of them all (doubtful), you still have to pay people to constantly roam the lot. Not to mention dealing with unhappy customers whose cars are occasionally dinged by runaway carts. Well, one innovative market near me (Aldi) has come up with a clever solution: the carts are locked together at […] Click to read more…

The World According to You

The time on my bedside clock is four hours and 45 minutes behind the actual time. Is it because I am trying to trick myself into staying up late so I can binge-watch old episodes of Derry Girls? No, but now that you mention it, that’s not a bad idea. The real reason is that we had a power outage about four months ago. Only my wife, Linda, knows how to change the clock time, and since I only need it if I get up in the middle of the night, the fix just […] Click to read more…

Stand-Up, and Be Counted

As I write this, I am enrolled in a four-session stand-up comedy class at the esteemed (I guess) American Comedy Institute. I did this once before, pre-Covid, and found it so valuable and enjoyable, that I decided to jump in again. Unlike my first experience, my fellow students are (mostly) either professionals or wannabees, which makes the whole thing way more intimidating and scary. But, since these days, straying out of my comfort zone happens rarely – and when it does, it’s usually something like buying an item at the grocery […] Click to read more…

Insight Beats Information

Alert readers may recall that last fall, I had rotator cuff surgery on my right shoulder. All went well and while it’s been quite some time, you will be pleased to learn that the window for sending get well gifts is still open (mailing address below). Unfortunately, my left shoulder has now been acting up. And so yesterday, as a follow-up to an MRI earlier in the month, I went to see my orthopedic surgeon. He didn’t waste any time. He walked in, shook my hand, and said, “Well, your left shoulder is in […] Click to read more…