These are video recordings of previously live webinars that I’ve given over the past few years. And they are complete, so you’ll receive the audience Q&A throughout and at the end (which is often as enlightening as the “formal” presentation).
I’ve set this up so you can choose the price that works for you. The suggested price is $49, but you’re welcome to pay more or less. The only technical constraint is a $1 minimum, so the checkout system runs properly.
Storytelling in Business
The stories you tell – in your newsletter, blog, presentations, client discussions and more – are essential to standing out from the crowd, being remembered, and getting hired. This 75-minute webinar will help you get (way) better at producing, using, telling, and benefiting from stories in your writing, your presentations, and your business overall.
More details here.Building Your Money-Making Machine
There’s nothing better than working for yourself. The freedom. The excitement. The chance to make your own path. The only problem, really, is the lack of a steady paycheck. This 75-minute webinar is about fixing that problem. We cover how to expand your range of services, how to reduce your reliance on any one type of customer, and how to smooth the income ups and downs that come with working solo.
More details here.Word of Mouth Marketing
Ask any professional service provider where their best clients come from and they’ll all tell you the same thing: “Word of mouth.” The thing is, most professionals view word of mouth as a fortunate coincidence. I don’t believe that. This webinar will teach you why and how to clearly describe what you do, in a way that others can understand, remember, and share. In the process, you will significantly boost both the word of mouth and inbound referrals you receive.
More details here.Jumpstart Your Business
Success isn’t just about working hard … it’s about working hard on the right things at the right time and in the right way. And, even then, there are no guarantees. But there are some fundamental things that will remove the roadblocks and maximize the likelihood that your solo professional business succeeds. The Jumpstart Your Business webinar is about giving you the foundation you need to build something – something strong and long-lasting.
More details here.The Art of Finding Amazing Clients
Clients! We love them, right? I said, right?! Well, the truth is, not always. Finding the great ones (while avoiding the bad ones) and working alongside them – long-term and to everyone’s benefit – isn’t always obvious or easy. This webinar is all about selecting great clients and improving the way you work with the ones you’ve got.
More details here.Beyond Social Media: (Simple) Relationship Marketing for Professionals
If you don’t have a system for staying in touch with everyone you know, you’re working harder than necessary to get clients. Not only does this relationship marketing approach feel better to most professionals, it’s easier and more efficient than trying to pound the pavement, learn networking tricks, and master sales techniques. This webinar is about doing the kinds of things that come naturally to you, but in a broader, more systematic, ongoing way.
More details here.