I help professional service firms and solos develop or clarify their marketing strategy.

Then I translate that into words that allow them to talk about their work in a way that is clear and compelling.

Specifically, that means:

  • Clarifying your positioning: What you do, for whom, and why.
  • Developing a unique and clear focus: What makes you different.
  • Communicating your knowledge and experience: What makes you qualified.
  • Finding and using your authentic voice: What makes you real and likeable.
  • Simplifying: Getting to the core of what you have to offer.

In a referral-based, word of mouth world, what and how you communicate is who you are.

Learn more about how I can help, here.