Monthly Archives: May 2013

A No-Tech Way To Manage Your Relationships

I love technology. For some people, however, it can be a burden, getting in the way and keeping them from making the most of their marketing. If your’e one of those people (or even two), today’s 102-second video newsletter shares a no tech approach that will get you into the relationship marketing game right now.   Click below to watch… (Move slider at bottom of video to adjust volume!) >    


Hoop Dreams

I don’t want to disappoint you, but I guess I’m not really much of a sports fan. Out of the “Big Four,” I have just a passing interest in football, zero interest in baseball and, despite having attended college in wonderful Montreal, a negative interest in hockey (that is to say, my level of interest would have to increase for me to have no interest). But basketball? That I like. And so while I don’t follow it closely during the […] Click to read more…


Get The Blah Blah Out of Your Marketing

Great marketing is more than just a bunch of fancy words strung together (if it were that simple, I could write “tuxedo lucrative jubilee” and you’d be sold). But I understand. The desire to write “good marketing copy” can get in the way of clear, logical messages. This two-minute video offers one bad example and a suggestion for doing things better.   Click below to watch… (Move slider at bottom of video to adjust volume!)    


Every Story Tells A Picture

I’ll be honest with you. There are two things I don’t like very much: waking up early and dressing up formally. And yet there I was this past Tuesday morning, getting into my car at 6:30am, all shaved and showered in full, sport-coat-wearing, business attire. I was on my way to an early morning networking meeting in Lexington (MA), about 20 miles from where I live.   Listen To This Post The event was put on by my friends Jeremy […] Click to read more…


Free Webinar: How To Use Snail Mail to Grow Your Business

A couple of months ago I invited a bunch of friends, clients and colleagues to a webinar on the wonders of snail mail (I’m serious). Today I’m sharing that recording with you. For the past two+ years I’ve been using snail mail (I’m serious) as a significant part of my overall marketing. In this one-hour webinar, I’ll show you exactly how I do it. At a high level, it’s a simple idea: I’ve found that using snail mail to stay […] Click to read more…