Monthly Archives: February 2009

Is Your Newsletter Tone Deaf?

My dog Abbie, a six-year-old Lab/Golden mix, has developed a curious habit in middle age: Several times each day she picks up her ball (an old, deflated, yellow tetherball) and slowly carries it around the entire perimeter of the house. Clockwise. We have no idea why she does this. In fact, after many months, the only “benefit” I’ve been able to point to is a well-worn path over the lawn, suggesting to our neighbors that we’re laying out plans for […] Click to read more…

 

Every Little Bit Hurts

Like you, I buy a wide range of services from other professionals: legal, accounting, coaching, financial planning, insurance, design, IT, etc.  I’ve got a team of people who fill different, important roles in helping me keep my business going. The interesting thing is that each has a different approach to billing.  I don’t mean the rate or frequency with which they charge, I mean how generous they are with their time. For some, it’s “every minute has a price.”  If I  ask […] Click to read more…

 

What Problem Do You Solve?

In about two weeks my oldest son Evan will turn 16, a milestone that (not coincidentally) corresponds with my tenure as a parent. And while having children seems perfectly natural today, I didn’t always feel that way. In fact, I remember quite clearly the analysis that went into our decision to start a family. My wife Linda, ever the practical one, considered many factors before agreeing to go ahead. These included such things as the strength of our relationship, the […] Click to read more…