Monthly Archives: April 2005

An Easy Way To Choose Newsletter Topics

“The hardest to learn was the least complicated” — Indigo Girls Once a year I spend a couple of days working on a collage about my business. Nothing fancy, just a pile of pictures and phrases cut from old magazines and glued onto some poster board. When my business coach first suggested this activity, I have to admit that I thought it was kind of a waste of time. But, she assured me it would help me visualize where I […] Click to read more…

 

Walking The Talk

The first time I met Rosalind Joffe, she introduced herself to me as a “leadership coach” — someone who took people from, “where they are to where they want to be.” Several months later, when she hired me to help her with her E-Newsletter, we sat down together and began talking about her business. In the course of our conversation, she told me that she lived with both Multiple Sclerosis (25 years) and Ulcerative Colitis (12 years). I filed away […] Click to read more…

 

The One Mistake Your Newsletter Can’t Survive

Spring arrived in New England this past Tuesday morning. It showed up as it always does — unannounced and unexpected, like a long lost relative that you discover sleeping on your couch when you get home from work. And as usual, spring had just one thing on its mind — to flood my basement. My house backs up to a hilly, wooded area, and when the warm weather finally arrives each March, the ground thaws and water comes rushing down […] Click to read more…