Monthly Archives: December 2000

Effective Web Site Management: Finding The Right Balance Between Internal And External

During lunch last week with a client, I was asked the following question: “How much of our web site’s functionality and content should we create and manage internally, and how much should we outsource to somebody else?” It’s a tough question. Some businesses outsource all of it. The site is designed and built by a third party, and once it’s up and running, whenever a change is needed — even something as small as updating a phone number — a […] Click to read more…

 

The Dot Coms May Be Dying, But The Internet Lives On!

It’s no secret that the honeymoon days of the dot com revolution are over. Every day we read about some former Internet high flyer drastically dropping in value (if not going out of business completely), and you can hardly open the newspaper anymore without coming across an article proclaiming the end of the Internet revolution. Now for those of you who have been toiling away in the traditional economy for the past few years, patiently building your business one step […] Click to read more…