Monthly Archives: June 2000

Learn To Become A Beginner (Again)

“The problem is never how to get new, innovative thoughts into your mind, but how to get old ones out.” — Dee Hock Last week I had two interesting conversations about the Internet. Neither one by itself would have stuck in my mind, however because they occurred within minutes of each other, something clicked. In both instances I was speaking with marketing professionals from “traditional” businesses — defined as companies that don’t rely on the Internet per se to conduct […] Click to read more…

 

Making Your Web Site “Better Than Real Life!”

It’s nearly impossible to have a conversation about Internet business models without somebody using some variation on the word, “Amazon.” Whether used as a noun (“We’re going to become the next Amazon!”), an adjective (“Their advantage in the pet food category is Amazonian”), or a verb (“Those guys had better get themselves a web site or they’ll get Amazoned by the competition”), the word “Amazon” has come to stand for fast, dominating, e-commerce success. OK, they’ve never had a profitable […] Click to read more…