Monthly Archives: January 2000

The Most Important Question To Ask When Building Your Web Site

Recently, my six year old son, Evan, stopped me dead in my tracks with the following, seemingly easy question: “Why does Superman need a secret identity anyway?” If you can imagine the baffled expression on my face as I vainly struggled to come up with a coherent answer, you have a pretty good sense for the look I typically get when I ask business people a different, yet also seemingly easy question: “WHY DOES YOUR COMPANY HAVE A WEB SITE?” […] Click to read more…

 

The World Didn’t End – Time To Jump On The Web!

Books Print Publications Electronic Newsletters Boston Area Meetings Don’t lie to me. I know that some of you were half hoping that the world was going to end last week at the dawn of the new millennium, so that you would never really have to embrace this whole Internet thing. Well, I’ve got some good news and some bad news for you. The good news is that January 1 came and went without any major disasters, and you can sleep […] Click to read more…