Services

“Michael is a complete pro who knows when to challenge and when to praise to help you achieve the results you need to grow your business. I am amazed at what we have created… really amazed.”

Kathy Rowell, M.S., M.H.A
Founder
Katherine S. Rowell & Associates

I teach solo professionals how to differentiate themselves and be seen as “Likeable Experts.”

As a result, they get more clients, more easily.

I work in four areas:

  1. Creating Outstanding Content. Experts create content within their area of specialty. If you’re not doing this regularly, you’re working harder than necessary to build and maintain your client base. I can do this for you and/or coach you on doing this (much) better. More info…
  1. Clearly Describing What You Do. This program focuses on clarifying your unique voice and vision; communicating your knowledge and expertise to your target audience; developing a set of simple packages for your services; and conveying confidence and trustworthiness as an expert in your field. More info…
  1. Developing a Consistent Marketing System. As solos, we all need a marketing approach that is simple, effective and systematic. Working together, we will develop a program that fits your style and your strengths. More info…
  1. Creating Terrific E-Newsletters. For a solo professional, an E-Newsletter is a triple-play: It positions you as expert; it keeps you top of mind with clients and prospects; it reinforces your trustworthiness and likeability. If you don’t have one, you’re leaving a big opportunity on the table. More info…