Category Archives: Effective Writing

The Year’s At Its End; It’s Time To Push Send

Do you have a favorite joke? I do, and it goes like this: Two guys are out elk hunting. They’re crouched down in the woods when suddenly, they see a man running towards them, waving his hands and yelling, “I’m not an elk, I’m not an elk!” One of the hunters calmly raises his rifle and shoots him. The other hunter says, “What are you doing?! Didn’t you hear that guy yell, ‘I’m not an elk’”? The first hunter says, […] Click to read more…

 

Do Your Prospects Trust You? Try This.

Do you have big plans for the weekend? I do. Beginning tonight at 6 pm and running through mid-day on Sunday, I will be reunion-ing (unless there is no such word) with my old business school buddies. It’s not just any reunion, either. It’s our 30 year. And what a great time we had back then. Going to classes, drinking beer, staying up late, going out dancing, and doing the things that unmarried 25-year-olds tend to do (don’t make me […] Click to read more…

 

Is Your Writing Evergreen? I hope not.

Well, it finally happened. After years of collective child-birthing, child-raising and “When is this child ever going to leave the house?”, the first member of my family’s next generation – my 11 nieces and nephews plus my own three children – has finally gotten engaged. Yes, for those of you keeping score at home, my nephew, Travis, is poised to break the tape at the single man finish line, on a date not yet determined. This is big news. Unlike […] Click to read more…

 

You Talking To Me?

You probably think I work from home. It’s a reasonable assumption; most solos do. But I’ve always had an outside office. I think it’s mostly because when I started my business in 2000 I had three children under the age of seven. At that point, I was just looking for an excuse to get the hell out of the house. But it’s not far; my office is less than three miles away in the center of our little town. One […] Click to read more…

 

How to Avoid the Delete Key

Back in the late 80s, my future wife and I signed up for the 14-week Dale Carnegie course in public speaking. Once a week on Tuesday nights, about 40 of us would gather at the Sheraton hotel in Boston for a three-hour class. It was challenging – but terrific. And I’m not exaggerating when I tell you that although I began the course scared of public speaking, by the end, I was loving it. I’m sure I internalized many of […] Click to read more…